Learnup approached me when they wanted to redesign their marketing site. At that time, they had no internal designer so I took the lead in trying to loosely define their brand.
I kicked off by conducting rebranding exercises internally and user research to clearly define the improved brand direction of LearnUp.
In this project, I constructed a brand identity through user interviews. We derived a brand identity, and then I went on to create low and high fidelity designs, I wrote production code in HAML, SCSS, ZURB & JQuery.
All images in this project are production images.
