( Not in an actual nutshell )
From San Francisco to Sydney, I have helped a global network of clients from VC-backed startups to leading talent agencies to build higher-value, benefit-focused, user-centric, and higher-converting software.
My portfolio includes companies such as Kissmetrics, Dice, Roc Nation, Toptal, and more. As a Senior UI / UX Strategist, I gravitate towards creative strategy, HCD, branding, CRO, usability testing, user research, analytics, atomic design, illustration, and a bit of coding.
“Patty is a phenomenal designer and a joy to work with. She has a unique, broad range of skills that makes her an extremely talented visual and UX designer. We trust her on our most important design projects and highly recommend working with her!”
Figure out the customers’ needs and align them with company KPIs. Expand endlessly during brainstorming and curate what matters afterward. Criticism is your friend; a thick skin is warranted.
Pencil, paper & scissors. Whiteboards. Sketch, Figma, Invision, UX Pin & Zeplin. Photoshop & Illustrator. Procreate. HTML / SCSS & Github.
10+ Years of Awesomeness
Of the Top 3% of Designers
Of the Top 5% of Designers
& Pays it Forward by Mentoring
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In the fall of 2017, my curiosity led me to be one of those “work online from anywhere” people. Through travel, I have self-reflected on my graces, wants, and potential. After visiting 30 countries and 6 continents, I currently reside as a fresa in Mexico City.
“Patty is extremely methodical and sets crystal clear expectations . . . She is contemporary, and most importantly, she understands Conversion Centered Design in its truest sense.”
Head of Marketing, Convert.com
“Patty is a consistently great design partner across our product and brand. She has a clear, systematic vision for user experience, and always challenges us to better realize our visual potential.”
Discounts to those who do good
It is in the best interest of all involved parties to be aligned to ensure that the outputted work is optimal. In order to design a better tomorrow, I refuse projects that conflict with my values including companies that exploit the environment or practice discrimination in any form.
On the upside, discounts are available to brands for those who do good including NGOs, NPOs, vegetarian and vegan brands, environment conservation brands, ed-tech, social & policy change projects, artist projects, social impact projects, civil liberty justice, etc. Mention your type of service while inquiring to be eligible for a discount.
“Patty brings a perfect mix of creativity, professionalism, and responsiveness to her projects. She is my go-to designer for complex and sometimes ambiguous projects. I’ll continue to collaborate with and recommend Patty to anyone.”
Project Manager, Science Inc.
Thank you for your interest — I sincerely appreciate it. Don’t hesitate to reach out if you want to talk shop or are interested in a resume.